Las Vegas Golden Knights-Themed Charity Car, Driven Hearts Campaign Bring Philanthropic Spirit to 2018 Barrett-Jackson Las Vegas Auction

LAS VEGAS–(BUSINESS WIRE)–The philanthropic spirit that captures the room at Barrett-Jackson
auctions will be on full display during the 2018 Las Vegas Auction with
a variety of activities and charity cars set to cross the block Sept.
27-29, 2018, at the Mandalay Bay Resort and Casino. Leading the charge
into Las Vegas as part of the last stop for Barrett-Jackson’s yearlong
Driven Hearts charity campaign benefiting the American Heart Association
is a special 50th Anniversary Edition Ford Shelby GT350 (Lot
). Also featured is the charity sale of a 2018 Ford Mustang GT
Coupe Premium (Lot
), presented with a one-off custom Las Vegas Golden Knights
wrap, that will benefit the local Las Vegas community with 100 percent
of the sale benefiting Grant a Gift Autism Foundation.

The Driven Hearts campaign, unveiled at the 2018 Scottsdale Auction and
spearheaded by Barrett-Jackson’s Vice President of Brand Strategy
Carolyn Jackson, will include multiple layers in Las Vegas, highlighted
by a 2015 Ford Shelby GT350 (Lot
). The vehicle, one of 137 produced, commemorates the 50th
anniversary of the Shelby GT350 and will cross the block at 1:30 p.m. on
Saturday, Sept. 29, with 100 percent of the hammer price benefiting the
AHA. Additional elements of the Driven Hearts campaign will include
Craig Jackson’s Bugatti wrapped with a Driven Hearts livery,
commemorative license plates with the letters “STRONG” and shirts
available for purchase at the merchandise locations, with a portion of
sales benefiting the AHA. In addition, cash drop-box locations will be
on-site and fans can donate by texting “DrivenHearts” to 41444.

“Bringing the collector car community together to support those in need
and help numerous charitable causes has been at the heart of
Barrett-Jackson for over 47 years,” said Craig
, chairman and CEO of Barrett-Jackson. “A year ago the
collector car community rallied with us to help raise $1.64 million for
charity, including $1 million for Las Vegas first responders. We are
excited this year to bring our yearlong Driven Hearts charity campaign
in a variety of ways to Las Vegas in our continued drive to help raise
much-needed funds and awareness for the American Heart Association. We
also want to thank the Vegas Golden Knights and all the people and
organizations coming together to support our auction, which will help
make a difference in the lives of countless people through these great

The Golden Knights captivated Las Vegas and the sports world during its
inaugural National Hockey League season with an exhilarating run to the
2018 Stanley Cup Final. Players from the team will be on-site Saturday,
September 29, to sign autographs and support the charity sale of a 2018
Ford Mustang GT Coupe Premium (Lot
) at 3:30 p.m. The vehicle features a one-off custom Golden
Knights wrap with the team’s logo and the words “Vegas Born,” and 100
percent of the sale will benefit the Grant a Gift Autism Foundation,
dedicated to helping children, young adults and their families master
autism to reach their full potential. Full details of the autograph
session will be released on a later date at

“We were incredibly overwhelmed by the response in Las Vegas last year,
and helping raise $1 million for first responders in the wake of such a
terrible tragedy proved ‘Vegas Strong’ wasn’t just a slogan,” said Steve
, Barrett-Jackson president. “We are so excited for these
charity cars in Las Vegas, which will benefit just a few of the great
causes near and dear to our heart at Barrett-Jackson. Those who bid on
these vehicles can be confident they are helping worthy charities that
have a tremendous impact on many people in need, from veterans to those
suffering from health-related issues like autism and heart disease.”

Two additional vehicles will sell in support of Barrett-Jackson’s Driven
Hearts campaign in Las Vegas. At 5:30 p.m. on Friday, a beautifully
restored 1956 Ford Thunderbird Convertible (Lot
) will cross the block featuring a rebuilt 312ci 8-cylinder
engine and automatic transmission. The entire sale will benefit the AHA
and Regional West Foundation. At 5:30 p.m. on Saturday, a 31-foot 1995
Celebrity 310 Sport Cruiser Boat (Lot
), featuring new twin 305ci 4-barrel 220hp engines, newly
rebuilt lower units and refurbished electrical and pumps, will sell with
100 percent of the hammer price benefiting the AHA.

Charity sales kick off Thursday, Sept. 27, at 3:30 p.m. with a 2018 Ford
F-150 XLT Pickup (Lot
), the first edition of the custom-built Petty’s Garage Warrior
F-150. Designed in tribute to the U.S. military and sold exclusively to
the military through Military AutoSource, 100 percent of the sale will
benefit Paralyzed Veterans of America.

Crossing the block at 3:30 p.m. on Friday is a one-of-a-kind 2018 Can-Am
Spyder F3-T 3-Wheel Motorcycle (Lot
), featuring a special Road Warrior Limited Edition hero-themed
custom paint, custom-painted body, custom wheels and custom accessories.
The entire sale of the Can-Am Spyder will benefit Project Road Warrior
Foundation, Inc. More information about the charity vehicles can be
found at

The 2018
Las Vegas Auction Docket
is now live. Advance tickets and All-Week
ticket packages are also available at
Consignments for the 2018 Las Vegas Auction are now sold out.
Consignments are being accepted for the 2019 Scottsdale Auction; to
submit an application, click
. For information on becoming a bidder, visit
Also, follow Barrett-Jackson on Facebook,
and Twitter
for the latest news and information heading into the 2018 Las Vegas

About The Barrett-Jackson Auction Company

Established in 1971 and headquartered in Scottsdale, Arizona,
Barrett-Jackson, The World’s Greatest Collector Car Auctions®, is the
leader in collector car and automotive lifestyle events, which include
authentic automobilia auctions and the sale of high-profile estates and
private collections. The company produces auctions in Scottsdale,
Arizona; Palm Beach, Florida; at Mohegan Sun in Connecticut; and Las
Vegas, Nevada. With broadcast partners Velocity and Discovery Channel,
Barrett-Jackson features extensive live
television coverage
, including broadcasts in over 150 countries
internationally. Barrett-Jackson also endorses a one-of-a-kind collector
car insurance for collector vehicles and other valued belongings. For
more information about Barrett-Jackson, visit
or call 480-421-6694.

For high-resolution photos, please contact Aaron Cook at


Corporate Communications
Barrett-Jackson Public Relations Specialist
Desimone, 480-306-8209
TimePiece PR & Marketing on behalf of Barrett-Jackson
Cook, 214-520-3430

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