One Day Only in Branford, Connecticut: Free Haircuts, Shaves & Convos on the Importance of Men’s Mental Health Awareness


Nearing the end of its multi-city, cross-country “Great American Road
Trip,” men’s grooming brand CREMO
will be in Branford, Connecticut, offering free haircuts, beard trims
and hot shaves on Sunday, September 23, at Arturo & Son Barber Shop.
Inside the CREMO “Whirlaway,” a fully restored 1948 Spartan Manor, is a
state-of-the-art barber shop on wheels that will be open from 12-4 p.m.
for free grooming services at its tour stop. The CREMO
Road Trip
has been making its way across America, visiting barber
shops and gents in need of grooming, while also promoting awareness and
resources for men’s care and men’s mental health issues. The
coast-to-coast tour began on Aug. 17, in Laguna Beach, Calif., and will
continue onto Boston, before ending on Sept. 27, in Saugus,
Massachusetts, at George’s Barber Shop, the oldest operating barber shop
in the USA.

WHO:   —Barbers John Kenney and Ben Legaspi of Arturo & Sons Barber Shop
—Social media personalities and models Edward Harrington and Faith
WHAT: —FREE haircuts, shaves and beard trims from 12 p.m. to 4 p.m. ET
(available for four hours only – first come, first serve, no
appointments accepted)
—FREE samples of CREMO barber grade grooming products
—Official Connecticut barber stop for the “Great American Road
Trip,” a national barbershop tour

Sunday, September 23

12 p.m. ET – FREE haircuts, trims & shaves, LIVE grooming demos,
sampling begins
1 p.m. ET – CREMO spokespersons available to talk about “Great
American Road Trip” and men’s mental health awareness campaign at
participating barber shops across America
4 p.m. ET – CREMO free product giveaways, grooming event ends

Arturo & Son Barber Shop

184 Maple Street
Branford, CT 06405
WHY: Barbers are key to sparking discussions that impact men’s mental
health. For many men, the barber shop is not only a place to get a
great cut or shave, but it can provide a reliable, comfortable space
to discuss personal issues and find support.

Follow CREMO on Instagram @cremocompany
and use #CremoRoadTrip

More information about CREMO products may be found online at



On-site press contact:
Heidi Carreon for CREMO: 1-626-549-5797
press inquiries
Jessica del Mundo: 1-323-741-5600

Sky Optics Media drone video