Free CX Webinar: Choosing and Implementing the Right CX Metrics for Your Business
September 27, 2018
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InMoment offers free on-demand webinar with tips on how to select
the best metrics for your business
SALT LAKE CITY–(BUSINESS WIRE)–#CEM–Cloud-based customer experience (CX) intelligence leader
InMoment, in partnership with CX Network, hosted a thought
leadership webinar
titled, “CX Metrics: Choosing and Implementing the Right Ones for Your
Business.” CX Network is the leading online resource for senior customer
experience, service, insight, digital and marketing decision makers.
Human beings like to measure. Whether it’s knowing our weight, age and
height, or calibrating our intellect, wealth or social status, we all
like to know how we rank. CX has taken measurement and metrics to an
entirely new level. From NPS, OSAT and Customer Effort Score, to Net
Retention and First Call Resolution — the ways to understand whether or
not you’re headed in the right direction are nearly endless, which is
part of the problem, the right metrics, however, thoughtfully calibrated
and communicated properly, can make all the difference in CX pursuits.
In this webinar, Brennan Wilkie, a 15+ year veteran of customer
experience who has worked with hundreds of top brands to implement and
evolve successful CX initiatives, shares best practices, some fresh
ideas to consider, and common pitfalls. Highlights include:
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How to avoid confusing a metric with a goal, and instead setting up
the right framework to measure progress toward an outcome -
The key questions to ask when choosing the best metrics for your
objectives - Real-world lessons on what works, what to avoid, and how to recover
You can listen to this free recording here.
About Brennan Wilkie
Brennan Wilkie, Senior Vice President, Customer Experience Strategy,
InMoment, is responsible for the strategic direction counsel for
InMoment’s top-tier clients, prospects, and partners. His more than 15
years of leadership in customer experience strategy includes the vision
and content creation for world-class programs, unique consumer insights,
and competitive differentiation.
About InMoment
InMoment™,
the leading cloud-based customer experience (CX) intelligence platform,
arms brands with compelling customer insights to drive high-value
business decisions and relationships with both customers and employees.
The company’s industry-leading,
data science-infused Customer Feedback Management platform, the CX
Intelligence Cloud™ powers a full suite of Voice
of Customer (VoC), Voice of Employee (VoE), and
Employee Engagement solutions. InMoment provides innovative
solutions and strategic support services to more than 425 leading brands
across 95 countries. For more information, visit http://www.inmoment.com/.
Contacts
InMoment
Lisa Davis
VP Communications
ldavis@inmoment.com

