SendGrid Welcomes Carrie Palin as Chief Marketing Officer
October 2, 2018
Former Box CMO with 20+ Years Experience to Lead Marketing Function
DENVER–(BUSINESS WIRE)–SendGrid, Inc. (NYSE: SEND), a leading
digital communication platform that drives engagement and growth
today announced that Carrie Palin has joined the company as Chief
Marketing Officer.
Carrie joins SendGrid from Box where she was Senior Vice President and
the company’s first Chief Marketing Officer. She brings deep knowledge
to SendGrid of digital marketing and best practices for utilizing
technology and data to drive customer engagement and business growth.
Carrie helped Box transform and improve the way its marketing and sales
teams operate, contributing to Box nearly doubling its revenue during
her tenure.
Prior to Box, Carrie was the Vice President of Marketing for IBM’s Cloud
Data Services and Analytics Software Division where she oversaw the team
responsible for the growth of their SaaS offerings. Prior to her time at
IBM, she spent over 15 years at Dell, where she led several marketing
organizations, including the team responsible for the global demand
generation strategy for its data center solutions and the team in charge
of Dell’s server portfolio go-to-market strategy, including the
portfolio launch of 12G solutions. Carrie sits on the executive advisory
board for Marketo and holds a BS in Communications from Texas Christian
University.
“Carrie brings incredible tech marketing leadership experience to
SendGrid. She is deeply passionate about MarTech and its role in
transforming the way marketers work and, importantly, she embodies our
4H culture of being Happy, Humble, Hungry and Honest to the highest
degree,” said Sameer Dholakia, CEO, SendGrid. “Carrie has a strong
background in knowing how to serve and reach developers along with an
impressive track record of contributing to immense growth and scale at
companies like Dell, IBM, and most recently, Box. I’m confident she is
going to be an extraordinary addition to our team as we embark on our
next chapter of scale and growth.”
As Chief Marketing Officer, Carrie is responsible for elevating
SendGrid’s brand, driving demand for its products and services and
leading its overall Marketing operations. Carrie oversees corporate and
product marketing, demand generation, corporate communications and
SendGrid’s community development team.
“SendGrid is at a pivotal period in its growth and I’m thrilled to join
the team,” said Carrie Palin, CMO, SendGrid. “I’m inspired by SendGrid’s
unwavering mission and vision to build the world’s most trusted customer
communication platform and I’m personally proud to be a part of a
company that focuses deeply on its customers and employees.”
About SendGrid
SendGrid is a leading digital communication platform, enabling
businesses to engage with their customers via email reliably,
effectively and at scale. A leader in email deliverability, SendGrid has
processed over 45 billion emails each month for internet and
mobile-based customers as well as more traditional enterprises.
Source: SendGrid, Inc.
Contacts
SendGrid, Inc.
Media Contact:
David Friedman,
303-868-9641
david.friedman@sendgrid.com
or
Investor
Relations Contact:
David Banks, 720-588-4496
david.banks@sendgrid.com