Entrust Datacard Appoints Karen Kaukol Chief Marketing Officer
October 16, 2018
Kaukol will lead global marketing strategy to drive accelerated
growth and increased market share across the company’s portfolio of
trusted identity and issuance solutions
MINNEAPOLIS–(BUSINESS WIRE)–Entrust Datacard, a leading provider of trusted identity and issuance
technology solutions, today announced that Karen Kaukol has been named
Chief Marketing Officer (CMO) for the company. In her new role, Kaukol
is responsible for leading the global marketing strategy and execution
for the company. Kaukol is based in both the company’s global
headquarters in Minneapolis, Minn and its Denver, Colo. location.
“I’m pleased to appoint Karen chief marketing officer for Entrust
Datacard,” said Todd Wilkinson, president and CEO for Entrust Datacard.
“Since joining the company in 2016 as vice president of our instant
issuance portfolio of solutions, Karen has proven herself as an astute
marketer and leader. While leading instant issuance, Karen built
increased momentum within the product portfolio, drove net new logo
acquisition and brought to market new solutions that better meet the
changing needs of the financial and payment industries.”
Prior to joining Entrust Datacard, Kaukol served as CMO for Graebel
Relocation, where she led sales enablement, market research, event
marketing, the company’s new customer acquisition and customer retention
programs, as well as a corporate rebranding effort and new website
development. She also spent 17 years at First Data, most recently
serving as senior vice president of global marketing as the company went
through the process to become a publicly traded company. During her time
at First Data, she led the launch and demand gen activities for a
portfolio of products that included mobile payments, cybersecurity,
analytics, loyalty, e-gift, and the company’s token service provider
(TSP) platform. She was also responsible for channel and partner
marketing, working closely with some of the world’s largest banks and
retailers.
Wilkinson continued, “Karen’s previous experience coupled with her deep
understanding of our organization, our solutions and our markets will
allow her to drive successful marketing programs that will continue to
grow our global market share in a competitive marketplace.”
In addition to her work as a marketer, Kaukol is a certified product
developer who has launched a number of payment, e-commerce and risk
management solutions. Kaukol is also co-inventor of a patent for prepaid
card delivery system design.
For more information about Entrust Datacard, visit www.entrustdatacard.com.
About Entrust Datacard Corporation
Consumers, citizens and employees increasingly expect anywhere-anytime
experiences — whether they are making purchases, crossing borders,
accessing e-gov services or logging onto corporate networks. Entrust
Datacard offers the trusted identity and secure transaction technologies
that make those experiences reliable and secure. Solutions range from
the physical world of financial cards, passports and ID cards to the
digital realm of authentication, certificates and secure communications.
With more than 2,000 Entrust Datacard colleagues around the world, and a
network of strong global partners, the company serves customers in 150
countries worldwide. For more information, visit www.entrustdatacard.com.
Contacts
Entrust Datacard Contact:
Heather Morris, +1 952-988-1745
Director,
Global Communications
heather.morris@entrustdatacard.com

