Mitsubishi Electric to Exhibit at CES 2019 in Las Vegas, USA

Electric, autonomous and connected automotive technologies and
products for smart mobility

TOKYO–(BUSINESS WIRE)–Mitsubishi
Electric Corporation
(TOKYO:6503) announced today that it will
exhibit cutting-edge automotive technologies and products, including its
EMIRAI4 driving-assistance concept car, for safer and more convenient
transportation in the smart mobility era at the CES 2019 show for
consumer technologies in Las Vegas, U.S.A. from January 8 to 11. The
Mitsubishi Electric exhibition, organized around the theme “Realize your
mobility ambitions,” will be located at booth No.7529 in the North Hall.

Main Exhibits

Connected Zone

  • The newest version of the EMIRAI4* (2019) smart-mobility
    concept car features next-generation driving-assistance technologies,
    advanced human-machine interface (HMI) technologies and other
    Mitsubishi Electric technologies for vehicle electrification,
    autonomous driving and network connection. During CES 2019, Mitsubishi
    Electrics will present two new technologies in the EMIRAI4 with its
    realistic texture expression technology, called Real Texture®
    and ground-illuminating indicator technology. The Real Texture LED
    dashboard display realistically expresses the appearance of
    metallic-like surfaces by adjusting gloss and shadow according to the
    person’s viewing angle. Ground-illuminating indicators for turning,
    door-opening, etc. project animated illuminations on road surfaces
    around the vehicle to provide highly intuitive, easy-to-see warnings
    about intended movements for enhanced road safety, even in bad weather
    including snow.
  • A demonstration car for the North America market will feature a
    multi-display system and a drone-assisted vacant-parking-search system.
  • Sample applications of advanced location services that are being
    studied jointly** by HERE Technologies and Mitsubishi
    Electric will also be on display.

* Mitsubishi Electric Unveils EMIRAI4 Smart Mobility Concept Car
http://www.MitsubishiElectric.com/news/2017/1016.html
(October 16, 2017)
** HERE and Mitsubishi Electric team up to offer
advanced location services for autonomous cars
http://www.MitsubishiElectric.com/news/2017/1027.pdf
(October 27, 2017)

Autonomous Driving Zone

  • This zone will introduce the xAUTO-US autonomous-driving test vehicle
    and related autonomous-driving technologies for self-sensing and
    network-based driving, which are undergoing field testing on actual
    expressways in the USA.

Electrification Zone

  • This zone will present Mitsubishi Electric’s electrification lineup of
    motor, inverter and on-board charger products for Hybrid Electric
    Vehicles (HEV) and Battery Electric Vehicles (BEV).

For the full text, please visit: www.MitsubishiElectric.com/news/

Contacts

Customer Inquiries
Automotive Equipment Group
Mitsubishi
Electric Corporation
www.MitsubishiElectric.com/ssl/contact/bu/automotive/form.html
www.MitsubishiElectric.com/bu/automotive/

Media Inquiries
Niels Meinke
Public Relations Division
Mitsubishi
Electric Corporation
Tel: +81-3-3218-2831
prd.gnews@nk.MitsubishiElectric.co.jp
www.MitsubishiElectric.com/news/

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