Integrated Beverage Group Announces LifeVine® Wine
Wines from California, Oregon First to be Certified Pesticide Free;
Chardonnay, Cabernet Sauvignon and Pinot Noir Deliver on Taste with 25
Percent More Antioxidants and Less Than 1g of Sugar
DENVER–(BUSINESS WIRE)–lt;a href="https://twitter.com/hashtag/HealthyWine?src=hash" target="_blank"gt;#HealthyWinelt;/agt;–Integrated Beverage Group (IBG), owners of Great Oregon Wine Company,
Duck Pond Cellars, Rascal and Replica, today announced the launch of
LifeVine Wine, a new wine option appealing to health conscience
consumers. LifeVine Wine offers a California Chardonnay and Cabernet
Sauvignon, and an Oregon Pinot Noir from the famed Willamette Valley.
All wines are certified pesticide free with 25 percent more antioxidants
and less than 1g of sugar per serving without compromising taste and
alcohol levels.
“Today’s consumers are more knowledgeable about what they want to put
into their bodies. We know that fewer calories and less sugar in wine
isn’t enough. In fact, our research revealed that 94 percent of wine
drinkers are concerned about pesticides in their wines. Second only to
the importance of higher antioxidants,” said Nichole Simpson, Executive
Vice President, Sales and Marketing for IBG. “In response to this trend,
we’ve developed a series of wines that not only deliver on taste, but
also check important health and wellness boxes that millennials and GenX
consumers are looking for in their beverages of choice.”
Recognizing the hot topic around wine and health, LifeVine put its wines
through rigorous testing with the Clean Label Project. With a goal to
reduce contamination across all consumer products, the Clean Label
Project™ uses data and science to reveal the true contents of America’s
best-selling products. Products are tested in an accredited analytical
chemistry laboratory for 130 harmful environmental and industrial
contaminants and toxins. Results are published as Product Ratings.
LifeVine Wines were awarded the Clean Label Project Purity Award. IBG is
focused on quality throughout its entire supply chain and as a result
their entire portfolio of wines is certified by the Clean
Label Project.
In addition to introducing LifeVine Wine, in the past 12 months IBG has
made a number of significant moves in the market including the purchase
of more than 300 acres of mature vineyards in Oregon. With this purchase
IBG established estate vineyards for their Rascal, Great Oregon Wine
Company and Duck Pond Cellars brands. The company also purchased
Oregon’s iconic Duck Pond Cellars brand along with the company’s Dundee
winery, now the headquarters. With these acquisitions IBG estimates they
are among the top five producers of wine in the state of Oregon.
About Integrated Beverage Group
Integrated Beverage Group (IBG) is known for delivering handcrafted
wines with extraordinary value to today’s discerning wine consumers.
Founded in 2015, With proprietary disruptive winemaking technology and
an innovative sales and marketing platform, IBG creates accessible wine
brands including Great Oregon Wine Company®, Rascal®, Lil’ Rascal® cans,
Replica®, Swing Set™ and LifeVine®. For more information on IBG, visit integratedbev.com.
IBG farms 385 acres in Oregon’s Dundee Hills, Willamette Valley and
Umpqua Valley.
Contacts
Tricia Denci, Double Forte
pdenci@double-forte.com
(401)
965-9125
