Functional Remedies Partners With Market Performance Group, Accelerating Growth Into Mass Retail
International, Vertically-Integrated Hemp Oil Company Expands
National Retail Distribution with Latest Partnership
DENVER–(BUSINESS WIRE)–lt;a href="https://twitter.com/hashtag/FunctionalRemedies?src=hash" target="_blank"gt;#FunctionalRemedieslt;/agt;–Functional
Remedies, the premier vertically-integrated hemp oil company, has
partnered with Market
Performance Group (MPG), an independent strategy consulting and
sales management services company that specializes in helping consumer
product companies to accelerate growth and profitability by expanding
distribution into major food, drug and mass retail channels.
“MPG has done their homework in the hemp oil/CBD space and understands
the market from all aspects — consumer and retailer needs and the
ever-evolving regulatory environment — which sets them apart,” said
Functional Remedies Chief Revenue Officer Matt Poli. “This partnership
will allow us to accelerate our retailer partnerships and our commitment
to category growth. We look forward to collaborating on the right plan
to educate consumers — key to carrying out our mission of bringing lives
into balance with products that consumers and retailers can trust 100
percent.”
The CBD and hemp oil industry has little-to-no third-party validators,
leaving mass retailers to develop their own requirements around what
products make it to their shelves. This is in part due to the FDA
leaving gaps in the current regulations surrounding consumer CBD and
hemp oil products.
“We know what retailers are looking for in new products and the types of
hurdles to clear for CBD and hemp oil products,” said MPG Founder &
Managing Partner Marc Greenberger. “Functional Remedies is one of the
few brands that check all the boxes for retailers including vertical
integration, making our jobs easier. We are excited to work with them in
carrying out their consumer mission and lead the category growth of hemp
oil.”
MPG is one of several distribution partners, including Lhasa
OMS, the largest acupuncture supply distributor in the U.S., who
represent Functional Remedies’ aggressive push into new distribution
channels and preparation for mass retail with major news coming from
CVS, Walgreens and many others announcing their intent to carry CBD and
hemp oil products.
For more information, visit https://functionalremedies.com/.
About Functional Remedies
Functional Remedies produces the only hand-pressed, lipid-infused
hemp oil, derived from the most nutrient-dense hemp plants, and
formulated using a proprietary whole-plant, lipid infusion process. This
results in highly efficacious products that deliver the greatest
possible entourage effect and are far superior to CBD isolate and
concentrate products made with CO2 and chemical extraction processes.
Functional Remedies is unique among hemp oil producers as it is the only
vertically-integrated company with complete control from farm to
cultivation to finished goods. Functional Remedies uses the most
respected independent labs to test and verify their ingredient
specifications and phytonutrient content. For more information on
Functional Remedies and its products, visit https://functionalremedies.com/.
Contacts
Leland Radovanovic
Powerplant
Global Strategies
Leland@PowerplantStrategies.com
845-200-5249
