Splash Wines Names New President; Appoints Investment Banker

EAGLE, Idaho–(BUSINESS WIRE)–Splash Wines, Inc., one of the fastest growing direct-to-consumer wine
marketing companies in the USA, today announced the appointment of Bruce
Cunningham as its President effective June 1, 2019. Cunningham, a native
of Australia and a graduate of The University of Adelaide’s
International Wine Marketing program, has 23 years of experience in the
US wine industry, including founding AWDirect, a major wine producer for
some of the foremost and influential wine clubs in the country. He sold
that company in 2018.

Splash, which was founded in December 2014 by the Imeson family, has
been profitable since October 2015 and passed $11.0m in revenue last
year. The appointment of Cunningham marks the first time a non-family
member has been appointed to a senior management position in the
company. “Bruce is a perfect fit for the job,” said Robert Imeson,
Splash CEO. “He brings to the position a great knowledge of the
industry, immense talent and a lot of fresh ideas. He already knows how
to be successful and that fits in well with our culture which values
team chemistry. We expect to do amazing things together and are excited
for the next chapter.”

As an integral member of the executive team at Splash, Bruce will play a
major role in setting strategies as well as working to develop and
execute clear goals for the already motivated team. “I am excited by
this opportunity and the challenges that come with it,” said Cunningham.
“Splash is unique in the industry and I look forward to contributing and
being part of this great story.”

Splash also announced that it has appointed Auctus Capital Partners of
Chicago as its exclusive advisor to assist the company in raising growth
capital. This round of funding has been designed and timed to provide
the company with the financial capability to move forward with the
strategic projects that management believes will help ensure the company
has the capacity to achieve its near term goal to become an industry
leader in the direct-to-consumer wine space. The round, currently
planned for $2.5m, is projected to be completed prior to Q4. “The
appointment of Auctus is an important step for Splash as the company
continues to evolve,” said Imeson. “We look forward to a long
partnership together.”

Contacts

Ovais “Sid” Siddiqui, Vice President, Auctus Capital Partners
osiddiqui@auctusgroupinc.com