FireLight® Embedded by Insurance Technologies Delivers Innovative Sales Enablement in Third-Party Sales Platforms and Solutions
October 30, 2018
COLORADO SPRINGS, Colo.–(BUSINESS WIRE)–Insurance
Technologies, LLC, a provider of sales and regulatory automation
solutions for the insurance and financial services industries, announced
the addition of FireLight® Embedded, a whole new way to leverage FireLight
Sales Platform features and sales activities in third party
systems. FireLight Embedded provides unique system accessibility,
creating seamless and cohesive sales experiences across different lines
of insurance, retirement and financial products for different sales
channels and sales opportunities.
FireLight Embedded removes the friction for advisors using multiple
platforms throughout the insurance and financial sales process. With
FireLight Embedded, carriers and distributors can build their products,
integrations and processes once in FireLight, then make them available
in various third-party sales systems where their advisors conduct
business.
This new FireLight Sales Platform capability allows FireLight sales
components, rules and configurations to be used in any third-party or
proprietary solution. Some solution examples include advisor portals,
CRM systems, wealth management platforms, financial planning systems,
direct-to-consumer solutions and post-issue servicing websites.
“Our goal is to create the ultimate user experience, which varies
dramatically from organization to organization and channel to channel.
With FireLight Embedded, our clients can leverage all of the features
and rules implemented in FireLight and render the data and sales
capabilities in solutions of their choice,” said Doug Massey, EVP, sales
and strategic relationship management, Insurance Technologies. “Using
the FireLight platform’s API capabilities, existing clients are able to
expand their use of FireLight to new services and channels while new
clients are given the ability to add illustrations, e-applications and
other FireLight components directly to their existing platforms. It’s
all the features our clients know and love about FireLight while
providing them complete control of their user experience.”
“It’s our goal to keep things simple and user-friendly so people can
spend less time figuring out a new system and more time conducting
business,” said David Fenimore, CEO, Insurance Technologies. “That’s why
FireLight Embedded is a game changer; it’s the key that unlocks access
to FireLight services through existing solutions so users can conduct
business in the systems they’re familiar with. This extension of our
platform eliminates the need to manage multiple systems that don’t talk
to each other—FireLight Embedded gives users FireLight functionality in
their full suite of platforms without sacrificing experience.”
FireLight Embedded can be used for any FireLight platform sales
component including pre-sale functions, illustration, e-application,
post-sale services and more, providing a unique solution to quickly and
efficiently create unique selling experiences and processes based on the
channel, while reducing costs associated with multiple system
implementations and maintenance.
About Insurance Technologies
Insurance Technologies provides innovative sales and regulatory
automation solutions to the insurance and financial services industries.
Offering a suite of integrated sales solutions, from pre-sale functions
to illustrations and e-application to post-sale services, Insurance
Technologies provides carriers and distributors the sales capabilities
and tools to create automated and cohesive sales experiences for their
advisors and clients across all lines of insurance, retirement and
investment products. The unique architecture and flexibility of its
solutions deliver front and back-office configurability and usability to
support multiple business strategies, encourage cross-channel growth and
evolve with regulatory changes.
For more information about Insurance Technologies, visit www.insurancetechnologies.com
and follow the company on Twitter,
LinkedIn,
and Facebook.
Contacts
Insurance Technologies
Kristin Wills, 719-442-6400
kwills@insurancetechnologies.com