Jim Hughes Brings Deep Healthcare Experience to Chief Marketing Officer Role at Central Logic

SANDY, Utah–(BUSINESS WIRE)–Central Logic, the pioneer and leading innovator in transfer center
software solutions, introduces a new member of its executive leadership
team, Jim Hughes, adding decades of healthcare and technology experience
to the company. As Chief Marketing Officer, Hughes is responsible for
overseeing the planning, development and execution of Central Logic’s
marketing and visibility initiatives.

Hughes takes over the marketing function at a momentous time, as Central
Logic aims to build on its track record of enabling some of the nation’s
largest and most respected health systems to grow revenue, reduce
patient leakage and, in general, improve timely access to care.
Reporting directly to CEO Angie Franks, Hughes, along with his team,
will drive revenue growth by increasing sales through effective
marketing, using market research, pricing strategy, product marketing,
marketing communications, advertising and public relations.

“I’m excited to welcome Jim, whose deep experience in healthcare
marketing and executive leadership will help our clients improve their
clinical, operational and financial outcomes,” said Franks. “He
understands what motivates healthcare decision-makers, and he speaks
their language.”

Since 1994 Hughes has served in a variety of healthcare industry
leadership positions, including: Chief Marketing Officer at Upsher-Smith
Laboratories, Inc.; Business Development Manager at Medtronic
Neurological; and Chief Executive Officer/Chief Operating Officer at JG
Viventem, a pharmaceutical startup company that he cofounded. Among his
many core competencies are strategic planning, market development,
communications and public relations, change management, field sales
deployment and marketing automation.

For Hughes, the decision to join Central Logic made sense from a number
of perspectives. “This is a company that’s definitely on the rise, with
huge potential for growth,” he states. “But, above all, I’m thrilled to
be part of an organization with a deeply felt mission to improve
people’s lives. That’s ultimately what Central Logic aims to achieve
with our technology — enabling the seamless delivery of high-quality
healthcare, enhancing patient outcomes while driving growth for our
clients.”

About Central Logic

For health systems, managing patient transfers is a live-saving
endeavor. Central Logic is a pioneer in the space and was founded in
2005 solely to support this mission. Our flexible, purpose-built
solutions provide superior real-time visibility and unmatched business
intelligence to optimize the operations of health system command
centers. Clients count on Central Logic to deliver strong growth, find
new ways to improve patient outcomes and make their operations more
effective, today and into the future. Based in Utah, Central Logic is an
industry leader with a 95% customer retention rate. The company has been
named a “fastest growing private company” by both Inc. 500 and Utah
Business Magazine. For more information, visit www.centrallogic.com.

Contacts

Media Contact:
Central Logic
Angie Franks, 866-932-4333